No student (or teacher) wants to think about the start of the school year. However, with that being said, there are quite a few marketing strategies, ideas and tools that your business can add to its toolbelt this fall surrounding one high-stress topic: back to school spending! Got sales? It may sound hard to believe,
Late summer can be a strange time for small businesses. The excitement of June and July is winding down, and families are preparing for school, vacations are ending, and customers are starting to think about fall. But that doesn’t mean spending has to slow down with the season. In fact, the final weeks of summer
Every August 26th, Women’s Equality Day gives businesses an opportunity to recognize the progress women have made while acknowledging how much work remains. But for small businesses, the day can be more than just another date on the social media calendar. When approached thoughtfully, Women’s Equality Day can become a powerful opportunity to connect with
What Started it All It’s been a quarter of a century since 20th Century Fox released the instant hit, Legally Blonde, and fans are still just as devoted as they were from the start. Now we have the Legally Blonde Prequel Elle. The July 13, 2001 release of Legally Blonde made over 20 million dollars
Can You Find the Title and the Presenting Sponsor Here? Lexus is the title sponsor and Pacifico Beer is the presenting sponsor. When people hear the terms title sponsor and presenting sponsor, they often assume they mean the same thing. After all, both sponsors usually receive prominent logo placement, frequent mentions, and major visibility throughout
Customers today expect more from businesses than quality products and competitive prices. They also want to support brands that demonstrate strong values, contribute positively to their communities, and treat people with respect. International Peace Month allows small businesses to highlight those values while building stronger, more meaningful relationships with customers. When approached sincerely, peace-focused marketing
